100 first hits on Google searching for “Content Marketing Mistakes” – Summarized, Analyzed and Narrated.
For Sales-, Marketing- and Product people with interest in Content Marketing.
Topics:
- No clear goals
- Poor content quality
- Poor channels
- Not enough content
- No target
- No relevant metrics
- Content not shareable
- Not involving other departments
- No call to action
- Loudspeaker
Enjoy!